Welcome to Liberty’s

A Life Covered, is A Life Lived Series

The one-stop portal to learn more about Liberty and how they are able to create cover specifically tailored to you. On this portal, you will find everything you need to know and more about cover that is progressive, flexible, and meets you where you are at. Because a life covered, is a life lived.

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What's Next Features


Liberty’s Tumi Mothoagae on the importance of automation and AI in the claims process
Episode 3 11 December 2024

In this What’s Next with Aki Anastasiou interview, Tumi Mothoagae discusses how AI helps Liberty to streamline the claims process for its clients.

Liberty’s Ryan Switala on the technologies making life insurance more accessible in South Africa
Episode 2 4 December 2024

In this What’s Next interview, Switala discusses how Liberty’s digital transformation strategy is helping make life insurance more accessible to its clients.

Liberty’s Kedibone Chuene discusses South Africa’s biggest insurance trends
Episode 1 27 November 2024

In this What’s Next interview, Chuene discusses the latest insurance industry trends — including several trends impacting women.

Tom Crotty explains how Liberty has embraced technology to improve its claims processes
Episode 3 29 July 2024

In this What’s Next with Aki Anastasiou interview, Tom Crotty discusses how claims processing has evolved in recent years. Crotty is Liberty’s Lead Specialist for Technical Marketing and boasts well over a decade of experience in the financial services industry.

Boitumelo Mothoagae explains how Liberty automates its claims
Episode 2 22 July 2024

In this What’s Next with Aki Anastasiou interview, Boitumelo Mothoagae discusses how Liberty automates its claims process. Mothoagae is the Divisional Executive for Claims Management for Liberty Group South Africa and has worked with the company for over a decade.

Lisa Gibbon from Liberty explains how insurance claims are validated
Episode 1 15 July 2024

In this What’s Next with Aki Anastasiou interview, Lisa Gibbon discusses the reasons why certain insurance claims are deemed invalid and how you can avoid this. Gibbon is the Divisional Head of Onboarding at Liberty, a position she has held for over five years and where she leverages her over 25 years of industry experience.

Feature Articles

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14 December 2024
Old beliefs tumble across Africa as Standard Bank rolls out continent-wide digital insurance solutions 

Low awareness of the insurance value, perceptions of insurance as an unaffordable luxury item and the inadequate distribution channels available on a facilities-challenged continent have often been blamed for the industry's woes.

13 December 2024
The Hyper Personalization of Insurance

Long term insurance at the end of the day is about meeting clients as individuals and recognising the unique lives they live, because this is what we cover on their behalf should abrupt changes occur in their world.

12 December 2024
Liberty introduces innovative new cancer cover

Liberty is introducing a series of upgrades to its renowned Lifestyle Protector cover which includes a new cancer policy that extends protection for the disease well beyond existing offerings on the market.

11 December 2024
Liberty’s Tumi Mothoagae explains the importance of automation and AI in the claims

In this What’s Next with Aki Anastasiou interview, Tumi Mothoagae discusses how AI helps Liberty to streamline the claims process for its clients.

04 December 2024
Liberty’s Ryan Switala unpacks the technologies making life insurance more accessible in South Africa

In this What’s Next with Aki Anastasiou interview, Ryan Switala discusses the technologies Liberty is using to improve its life insurance products.

02 December 2024
Why Retrenchment Cover never gets old

Retrenchment cover has long been a popular product for advisers and their clients.

27 November 2024
Liberty’s Kedibone Chuene discusses South Africa’s biggest insurance trends

In this What’s Next with Aki Anastasiou interview, Liberty’s Kedibone Chuene discusses the latest insurance trends in South Africa.

29 July 2024
Tom Crotty explains how Liberty has embraced technology to improve its claims processes

In this What’s Next with Aki Anastasiou interview, Tom Crotty discusses how claims processing has evolved in recent years.

22 July 2024
Boitumelo Mothoagae explains how Liberty automates its claims

In this What’s Next with Aki Anastasiou interview, Boitumelo Mothoagae discusses how Liberty automates its claims process.

15 July 2024
Lisa Gibbon from Liberty explains how insurance claims are validated

In this What’s Next with Aki Anastasiou interview, Lisa Gibbon discusses the reasons why certain insurance claims are deemed invalid and how you can avoid this.